Apple Acquires In to Music Classical

Apple has announced that it has acquired In to Music Classical, a leading provider of streaming classical music. The move signals Apple’s commitment to providing a comprehensive music streaming service that offers a broad range of genres and styles.

Introduction

Apple Inc. has acquired Austrian music streaming service Shazam Entertainment Ltd. for an undisclosed amount. The deal is expected to boost Apple’s music offerings and could help the iPhone maker catch up to rivals such as Spotify Technology SA in the burgeoning market for paid music subscriptions.

Founded in 1999, Shazam uses artificial intelligence to identify songs by analyzing a short audio clip. It has more than 1 billion active users and is available in 200 countries.

Apple said on Monday it had reached a deal to buy Shazam, one of the first mobile apps to achieve widespread popularity. It allows users to identify songs by pointing their phones at speakers playing music.

The app will continue to be available as a standalone product, Apple said.

What is In to Music Classical?

As we continue to develop our music offerings on Apple Music, we are thrilled to announce the acquisition of In to Music Classical, one of the world’s premiere classical music streaming services.

In to Music Classical is a leading provider of high-quality streaming classical music, with a library of over 1 million tracks that includes both well-known and obscure composers. In to Music Classical’s curated content is expertly organized and easy to navigate, making it the perfect complement to Apple Music’s existing repertoire.

In to Music Classical will continue to operate as a standalone app and website, and all current subscribers will be able to keep using the service without interruption. New subscribers will be able to sign up for In to Music Classical through the App Store or on the website.

We are thrilled to welcome In to Music Classical into the Apple family and we can’t wait for our users to experience all that this great service has to offer.

What does this mean for Apple?

Apple has long been known for its easy-to-use, minimalist products. The company has now taken this one step further by acquiring In to Music Classical, a music streaming service that offers ad-free, high-quality classical music.

This move is likely to appeal to Apple’s customer base of music lovers who appreciate the company’s focus on design and simplicity. In to Music Classical fits well with Apple’s existing ecosystem of music products and services, and its acquisition is a logical next step for the company.

The terms of the deal have not been disclosed, but it is likely that In to Music Classical will continue to operate as a standalone service. This would give Apple access to a new genre of music and provide an additional revenue stream from monthly subscriptions.

What does this mean for the future of music streaming?

Apple has long been a player in the digital music space, with its iTunes store and iPod product line. But the company has been relatively late to the game when it comes to streaming music. That changed last week when Apple announced its acquisition of Beats Music, a subscription-based music streaming service.

The acquisition is a major move for Apple, and could signal a shift in the company’s strategy when it comes to digital music. Up until now, Apple has focused on selling music downloads through iTunes. But with Beats Music, Apple will now offer a subscription-based service that allows users to stream an unlimited number of songs for a monthly fee.

This is big news for the music industry, as it could mean that more people will start paying for music again. For years, music sales have been in decline as people have turned to free, ad-supported services like YouTube and Pandora. But with Apple now entering the fray, there’s a good chance that more people will be willing to pay for a premium music experience.

So what does this all mean for the future of music streaming? Only time will tell, but one thing is for sure: Apple’s acquisition of Beats Music is sure to shake up the industry.

Conclusion

In 2012, Apple Inc. made a move to solidify its grasp on the digital music market by acquiring music streaming company In to Music Classical for an undisclosed sum. The move gives Apple control of one of the largest music streaming services in the world with over 20 million songs and a catalog of over 500,000 albums. It also gives Apple a foothold in the growing market for classical music, which In to Music Classical specializes in. The acquisition is just one of many that Apple has made in recent years as it looks to expand its presence in the digital music space.