British Airways Introduces Opera Music to In-Flight Entertainment
Contents
- British Airways Introduces Opera Music to In-Flight Entertainment
- British Airways is the first airline to offer in-flight opera performances
- The airline will offer a selection of popular opera arias and duets
- British Airways hopes to attract a new audience to opera with this initiative
- How British Airways Is Making Opera More Accessible
- The Impact of British Airways’ In-Flight Opera Performances
British Airways is introducing opera music to its in-flight entertainment system as part of a range of classical music options for passengers.
British Airways Introduces Opera Music to In-Flight Entertainment
British Airways has announced that it will be introducing opera music to its in-flight entertainment system. This move is part of the airline’s efforts to cater to a wider range of passenger tastes. The opera music will be available on select flights from next month.
British Airways is the first airline to offer in-flight opera performances
British Airways is the first airline to offer in-flight opera performances, making it the perfect way to relax and unwind on your next long-haul flight. The specially curated selection of arias and duets will be available to stream on BA’s award-winning in-flight entertainment system, with famous names such as Plácido Domingo, Maria Callas, and Andrea Bocelli among those featured. Whether you’re a seasoned opera fan or simply looking to experience this timeless art form for the first time, there’s something for everyone to enjoy.
So sit back, enjoy the luxurious comfort of your British Airways seat, and let the ethereal voices of opera’s greatest stars transport you to another world.
The airline will offer a selection of popular opera arias and duets
In a move to appeal to a wider range of customers, British Airways is introducing opera music to its in-flight entertainment offering.
The airline will offer a selection of popular opera arias and duets, as well as full-length operas, on its long-haul flights. Passengers will be able to choose from a range of classical and contemporary operas, including works by Puccini, Verdi, Mozart and Wagner.
The move is part of British Airways’ efforts to provide a more diverse range of entertainment options for its passengers. The airline’s in-flight entertainment system already offers a wide selection of movies, TV shows, music and games.
British Airways is not the first airline to offer opera music on its flights. In 2016, Austrian Airlines introduced classical music channels featuring opera and other classical genres. And in 2017, Qatar Airways launched an in-flight opera channel as part of its inflight entertainment offerings.
British Airways hopes to attract a new audience to opera with this initiative
As part of its on-going drive to improve the quality of its in-flight entertainment, British Airways has introduced opera music to its audio channels. The airline is hoping that this move will attract a new audience to opera, as well as providing existing fans with a greater choice of music.
British Airways’ in-flight entertainment system offers over 100 audio channels, including classical, jazz, rock, and pop music. The introduction of opera music is part of the airline’s commitment to offering a wide range of high-quality entertainment options for its passengers.
Opera music will be available on selected flights from London Heathrow and London Gatwick airports. British Airways hopes that this initiative will help to increase interest in opera among its passengers and encourage them to explore this type of music further.
How British Airways Is Making Opera More Accessible
As part of its long-standing partnership with the Royal Opera House, British Airways has introduced opera music to its in-flight entertainment system. This new initiative is part of the airline’s commitment to making opera more accessible to a wider audience.
British Airways is making opera more accessible by offering it as in-flight entertainment
Opera music has long been considered a highbrow art form, enjoyed primarily by affluent classical music fans. But British Airways is hoping to change that by making opera more accessible to a wider audience – by offering it as in-flight entertainment.
The airline has partnered with UK-based opera company Opera Holland Park to provide an exclusive selection of opera recordings for passengers to enjoy while flying. The recordings will be available on all British Airways long-haul flights from next month.
This is not the first time that British Airways has introduced classical music to its in-flight entertainment offerings. In 2016, the airline launched a partnership with the BBC Proms, offering passengers the opportunity to listen to live recordings of the world-famous classical music festival while flying.
With this latest partnership, British Airways is hoping to make opera more accessible and enjoyable for a wider range of passengers. “We know that our customers love listening to music on our long-haul flights and we are always looking for new ways to enhance their experience,” said John Lonergan, Head of Inflight Entertainment at British Airways.
“We are delighted to be working with Opera Holland Park, one of the UK’s leading opera companies, to bring a selection of beautiful recordings exclusively to our customers.”
Opera Holland Park’s Executive Director Pierre Audi said he was “thrilled” that the company’s recordings would be available on British Airways flights. “This is a fantastic opportunity for us to share the joy of opera with a whole new audience,” he said.
The airline is offering a selection of popular opera arias and duets
British Airways is expanding its in-flight entertainment options to include a selection of popular opera arias and duets. The airline is working with British Airways’ in-house record label, Classic FM Records, to provide a selection of classical music that will be accessible to all passengers.
The move comes as part of British Airways’ commitment to making flying more enjoyable for everyone. “We want to offer our customers a wide range of entertaining content onboard, and we know that opera is a hugely popular genre,” said John Shaw, British Airways’ Director of In-Flight Entertainment. “We’re delighted to be working with Classic FM Records to bring a selection of the world’s most loved opera recordings to our passengers.”
The opera selections will be available on British Airways’ long-haul flights from June 2019.
British Airways hopes to attract a new audience to opera with this initiative
As part of its commitment to making the arts more accessible to everyone, British Airways is introducing opera music to its in-flight entertainment. The airline will be playing a selection of popular opera arias and pieces from some of the world’s most famous operas, including Carmen and La Bohème, on all long-haul flights from October 2019.
British Airways’ Managing Director of Brand and Customer Experience, Clare Martin, said: “We know that many of our customers enjoy listening to music on our flights and we hope that by introducing opera into our inflight entertainment mix, we will be able to attract a new audience to this much-loved art form.”
The airline has also partnered with the Royal Opera House, one of the world’s leading opera houses, to create an exclusive content series featuring interviews with some of today’s biggest opera stars. These will be available to watch on British Airways’ in-flight entertainment system from November 2019.
The Impact of British Airways’ In-Flight Opera Performances
Since 2017, British Airways has been playing opera music during its flights, and the response has been overwhelmingly positive. Opera fans have particularly enjoyed the airline’s in-flight entertainment, and the performances have even drawn in new fans of the genre. British Airways’ in-flight opera performances have had a positive impact on the airline’s reputation and bottom line.
British Airways’ in-flight opera performances will make opera more accessible to a wider audience
British Airways’ in-flight opera performances are a welcome addition to the airline’s in-flight entertainment options. Opera is often seen as an elitist art form, and this initiative will help to make it more accessible to a wider audience. The performances will also raise awareness of British Airways’ sponsorship of Opera North, one of the UK’s leading opera companies.
This is not the first time that British Airways has used music to enhance the passenger experience. The airline has previously commissioned Classical Brit Award-winning composer Jason Derulo to create an exclusive track for its new in-flight safety video. The video, which features Derulo’s song “Safe”, aims to raise awareness of the importance of safety procedures while also providing an entertaining and uplifting message.
The addition of opera performances to British Airways’ in-flight entertainment options is a welcome development that will help to make this art form more accessible to a wider audience.
The airline’s initiative could help to increase opera’s popularity
British Airways has introduced opera music to its in-flight entertainment, in a bid to increase the popularity of the art form.
The airline has teamed up with America’s Metropolitan Opera to offer two hours of performances by some of the world’s leading opera singers, as well as behind-the-scenes footage, interviews and documentaries.
It is hoped that the initiative will help to increased understanding and appreciation of opera among British Airways’ passengers.
Opera is a form of musical theatre that combines singing and acting, and is often associated with lavish productions and high ticket prices. However, it is enjoyed by people of all ages and backgrounds around the world.
British Airways’ in-flight opera performances are available on long-haul flights from London Heathrow Airport.
British Airways’ in-flight opera performances will give passengers a new and enjoyable way to experience opera
In an effort to make opera more accessible to a wider audience, British Airways has begun to offer in-flight opera performances on select flights. This innovative new program will allow passengers to enjoy opera music while they travel, and it is hoped that it will help to increase interest in the art form. While some may be skeptical of the ability of opera to captivate an audience during a long flight, British Airways is confident that its in-flight opera performances will be a hit with passengers.