Daft Punk’s “Da Funk” – The Official Music Video
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Introduction
Daft Punk’s “Da Funk” is a classic dance track that was released in 1996. The song became an instant hit, and the accompanying music video was also very popular. The video features the two Daft Punk members, Thomas Bangalter and Guy-Manuel de Homem-Christo, walking around a city with their robotic costumes. The video has since been widely copied and parodied, but it remains a classic of the genre.
The Official Music Video
The original music video for Daft Punk’s “Da Funk” was directed by Spike Jonze and released in 1996. The video stars Daft Punk themselves, who are portrayed as two costumed humans (played by Thomas Bangalter and Guy-Manuel de Homem-Christo) in a suburb of Los Angeles. The plot revolves around the duo’s interactions with the locals, as they try to find their way back to their home.
The video was well received by critics, who praised its quirky humor and style. It has been cited as an influence on subsequent music videos and commercials, and has been parodied and referenced numerous times.
The Making of the Video
The music video for Daft Punk’s “Da Funk” was directed by Spike Jonze and released in 1996. It stars Roman Coppola as the protagonist, who finds a robotic dog (played by Daft Punk) on the street and takes it home. The dog then proceeds to have a series of adventures around town, including getting hit by a car, encountering some gang members, and going to a nightclub. The video ends with the dog being taken away by its owners, leaving the protagonist alone.
The video was Jonze’s first foray into directing music videos, and it proved to be a successful one, winning multiple awards and becoming one of the most iconic music videos of the 1990s.
The Legacy of “Da Funk”
Although it was released as a single in 1996, “Da Funk” gained popularity in the late 1990s and early 2000s due to its use in television commercials, films, and video games. In particular, the song was used in a 1998 commercial for Levi’s jeans, which helped to propel it to mainstream success. The song has been ranked as one of the best dance tracks of all time by publications such as Rolling Stone, Pitchfork, and NME. In 2010, Pitchfork included it at number 18 on their list of “The 200 Greatest Songs of the 1990s”.
