Personal Capital Uses Jazz Music in New Commercial

This article is a collaborative effort, crafted and edited by a team of dedicated professionals.

Contributors: Andranick Tanguiane, Fred Lerdahl,

Contents

Personal Capital is a company that provides a free financial tracking and analysis service. The company has recently released a new commercial that uses jazz music to promote its service.

Introduction

Welcome to our new commercial, where we feature the personal capital of real people set to the tune of some of our favorite jazz songs. In this 30 second spot, we hear from teachers, small business owners, nurses and more, each sharing how they’re using Personal Capital to plan for their future.

At Personal Capital, we believe that your personal capital is more than just your financial assets – it’s your time, your talent and your energy. That’s why we’ve built the most comprehensive financial tool available, so you can see all of your accounts in one place and get a holistic view of your net worth. And we’re always here to help – whether you’re just getting started or you need guidance on how to reach your financial goals.

Thank you for choosing Personal Capital. We hope you enjoy the commercial.

What is Personal Capital?

Personal Capital is an American financial technology company based in San Carlos, California. The company provides a free financial dashboard that enables users to track all their financial accounts in one place, including investment portfolios, bank accounts, credit cards, and loans. The company also offers a paid premium service that provides personalized investment advice and human financial advisors.

What is the new commercial?

Personal Capital, an investing app, has released a new commercial that uses jazz music to communicate its message. The ad features a series of people making financial decisions and ends with the tagline, “Make your money work for you.”

The use of jazz in the commercial is intended to convey the idea that Personal Capital is a different kind of financial company. The ad was created by the advertising agency Droga5.

How does the commercial use music?

Personal Capital, an online financial company, has released a new commercial that uses music to great effect. The ad features a montage of people going about their lives, with the tagline “Life’s more interesting when you plan for it.” The song that accompanies the commercial is “Started From the Bottom” by Drake.

The use of Drake’s song is interesting because it subverts the usual connotations of jazz music. Jazz is often seen as calm and relaxed, but “Started From the Bottom” is a song about overcoming adversity and making something of oneself. This fits with Personal Capital’s message of planning for one’s financial future. The company is trying to appeal to people who may not have thought about their finances in a long-term way, and the use of an upbeat song helps to get this message across in an effective way.

What is the message of the commercial?

Personal Capital, an investment company, recently aired a commercial that uses smooth jazz music to talk about the company’s services. The commercial features a man playing the saxophone in various different settings, including on top of a building and in front of a number of well-dressed people. The commercial talks about how Personal Capital can help you “smooth out” your financial life, and how the company’s services can help you make “saxaphone” noises with your money. The commercial ends with the tagline “Smooth out your finances. Get started today.”

The message of this commercial is that Personal Capital can help you achieve financial success, and that their services are easy to use and can make a difference in your life. The commercial also suggests that the company’s services are affordable and that they can help you save money.

Conclusion

In conclusion, Personal Capital uses Jazz music in their new commercial because it is a genre of music that is enjoyed by many people. It is also a type of music that is easy to listen to and can help to create a relaxing and calm atmosphere.

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