Country Music Meets Dubstep in This New Commercial

This article is a collaborative effort, crafted and edited by a team of dedicated professionals.

Contributors: Andranick Tanguiane, Fred Lerdahl,


Country Music Meets Dubstep in This New Commercial – This commercial is amazing! It takes the best of both genres and creates something new and fresh.


The Commercial

It’s a hot summer day and you’re driving down the highway with the windows down, enjoying the breeze. The sun is shining and you’re feeling good. Suddenly, a catchy song comes on the radio and you find yourself singing along. It’s a mix of country and dubstep, and it’s unlike anything you’ve ever heard before.

The Setting

In the commercial, we see a young woman in a cowboy hat walking through a dusty and barren landscape. She looks tired and unhappy. As she walks, she kicks up a cloud of dust. Suddenly, we hear the sound of dubstep music coming from her pocket. She pulls out her phone and starts dancing to the music. While she dances, the landscape around her changes. The desert turns into a green field, and the sun comes out from behind the clouds. The woman’s tired expression turns into a smile, and she continues dancing as the commercial ends.

The commercial is set in a dusty desert landscape, which represents the young woman’s life before she found dubstep music. The change in landscape when she starts dancing represents how her life is transformed by the music.

The Characters

This new commercial features a cast of colorful characters that are sure to get your attention. The spot opens with a young woman driving in her car, singing along to country music on the radio. But as she pulls up to a stop light, she notices something out of the corner of her eye. A group of people are gathered around a street performer, who is making music with his Dubstep machine. The woman is instantly intrigued, and she can’t help but watch as the performer does his thing.

As the light turns green, the woman drives off, still thinking about the Dubstep performer. She’s so captivated by what she saw that she can’t help but turn around and go back for a closer look. When she arrives, she meets the performer and they exchange a few words. We don’t hear what they say, but it’s clear that the woman is impressed by what she’s seen.

The commercial ends with the woman driving off, smiling and nodding her head along to the Dubstep beat. It’s a fun and upbeat spot that is sure to leave viewers wanting more.

The Plot

This commercial features a young woman driving down a country road in her truck. She’s singing along to a country song on the radio, until she comes across a dubstep concert happening in a field. She’s instantly hooked and decides to join in the fun. The commercial ends with the tagline, “Country music meets dubstep in this new commercial.”

The Music

The commercial features a country song that has been remixed with dubstep. The result is a fun, upbeat track that is sure to get stuck in your head. The ad features a young woman driving a car and singing along to the music. She is clearly having a great time and the song is a perfect fit for the visuals.

The Country Music

In the commercial, a group of friends are sitting around a bonfire when one of them puts on a song by electronic artist Rusko. The others are surprised at how much they enjoy the music, and they start to dance. As the song builds, more and more people join in, until the whole town is dancing together. The commercial ends with the tagline, “Now that’s country.”

The concept for the commercial came from seeing how dubstep and country music both have a strong sense of community. “There’s something about both genres that just makes people come together,” said one of the creative team members. “We thought it would be great to capture that feeling in a commercial.”

The ad has been met with mixed reactions online, with some people loving it and others thinking it’s tone deaf. But overall, it seems to be striking a chord with people who are excited about the new direction country music is headed.

The Dubstep

Dubstep is a genre of electronic dance music that originated in South London in the late 1990s. It is generally characterized by sparse, syncopated rhythmic patterns with bass lines that contain prominent sub-bass frequencies. The style emerged as an offshoot of UK garage, drawing on a lineage of related styles such as 2-step and dub reggae.

The earliest dubstep releases date back to 1998, and were usually featuring two-step rhythms paired with sub-bass monsters. These tracks were often dark, murky, and full of dread, becoming known as “dark garage” or “dubstep.” Producers like Horsepower Productions, El-B, and Zed Bias were early pioneers of the sound.

The Reaction

The commercial opens with a country song playing as a truck drives down a country road. The driver, a young woman, is singing along to the music. The scene then cuts to her driving into a city and the song changes to a dubstep song. The woman is now dancing in her seat to the music. The commercial ends with the woman driving out of the city and back onto the country road.

The Positive

The new commercial for Nashville-based country music radio station The Highway features a dubstep remix of classic country song “I Will Always Love You” by Whitney Houston. The ad has been met with overwhelming positivity, with many viewers saying that it perfectly captures the feeling of being in Nashville.

One commenter on the YouTube video wrote, “This is so good! I love how they took a classic song and made it their own. It really gets you pumped for a night out in Nashville.”

Another said, “I’m not even a country music fan, but this is an amazing commercial. The energy is perfect.”

The ad has been praised for its originality, its positive message, and its ability to tap into the city’s unique culture.

The Negative

As much as I appreciate a good marketing campaign that tries something new and different, I have to say that this commercial is not for me. I’m not a fan of either country music or dubstep, so the combination of the two is just too jarring for my taste. And, to be honest, I find the whole concept of “dubstep cowboys” to be kind of absurd.

I can see how some people might find this commercial humorous or even clever, but it just doesn’t work for me. Sorry, Budweiser.

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