Dodge Commercial Uses Blues Song to Sell Cars
Dodge has come under fire for using a blues song to sell cars. The commercial, which features the song “I Can’t Quit You Baby” by Willie Dixon, has been criticized for its insensitive use of the music.
The ad
Dodge’s latest commercial for the Dodge Dart features a cover of “I Can’t Drive 55” by Sammy Hagar. The ad shows a young woman driving a Dodge Dart through a city. The ad has been criticized for using a song about speeding to sell cars.
The music
The song used in the commercial is called “Lonesome Highway” and it is a blues song. The song is about a man who is driving down a lonesome highway and he is thinking about the woman he loves.
The lyrics
The song used in the ad is called “I Can’t Quit You Baby”, and it was written by Willie Dixon. It was originally recorded by Chicago blues artist Howlin’ Wolf in 1956, and it has been covered by many other artists over the years.
The lyrics of the song are about a man who is trying to quit his lover, but he can’t because he loves her too much.
The ad features a woman driving a Dodge car, and the lyrics of the song are superimposed over the footage. The lyrics seem to be about the woman’s relationship with her car, and how she can’t quit it even though it might be bad for her.
The ad has been criticized for its use of the blues song to sell cars. Some people feel that it is exploiting the music and its history for commercial gain.
The reaction
The commercial features a Black woman and her child driving in a Dodge Challenger. The woman is seen smiling and singing along to a song with the lyrics, “You can have my gun and my keys / You can drive my car / You can even have my husband / But don’t mess with my baby.”
The positive
The company is not backing down from its decision to use the song, with a spokesperson telling CBS News that it “respectfully used” the track.
Many on social media have applauded the commercial, with some calling it “powerful” and “moving.”
“This is one of the most beautiful and touching commercials I’ve ever seen. It gave me goosebumps,” one Twitter user wrote.
Another added, “This commercial is so incredibly powerful. I don’t even like Dodge trucks but it moved me to tears.”
The negative
It’s a commercial for the Dodge Charger that features a revamped version of “I Can’t Drive 55” by Sammy Hagar. But some viewers are Revved up over the ad, which they say is Tone Deaf in the current political and social climate.
The ad features people of all ages and walks of life driving the car at high speeds and breaking the law. One scene even has a woman leaning out the window waving a joint as she drives down the highway. The tag line for the ad is “Speed Changes Everything.”
Critics say that the ad is irresponsible and promotes illegal and dangerous driving behavior. They also point out that selling cars by using a song about speeding is tone deaf in light of recent events such as the death of George Floyd and the Black Lives Matter protests.
