Dubstep Music in Commercials and Advertising: What’s the Appeal?
Contents
In recent years, dubstep music has become increasingly popular in commercials and advertising. But what is it about this genre that makes it so appealing to advertisers? Let’s take a closer look.
Introduction
Dubstep music has been appearing in commercials and advertising more and more over the past few years. But what is the appeal of this genre of music to marketers and advertisers?
There are a few reasons why dubstep may be appealing to those looking to sell products. First, dubstep is often seen as modern and cutting-edge, which can help to sell products that are targeting young adults. Additionally, the heavy beats and bass of dubstep can create an exciting and adrenaline-pumping feeling, which can be helpful in selling products that are seen as exciting or high-energy.
So, if you’re looking to create an ad that will appeal to young adults and get them pumped up about your product, dubstep music may be a good choice for you!
The History of Dubstep
If you’re a fan of electronic music, chances are you’ve heard the term “dubstep” before.Dubstep is a genre of music that first emerged in the early 2000s in the London underground music scene. It’s characterized by its heavy basslines and distorted, synthesized sounds.
Origins in the UK
Dubstep traces its origins back to the early 2000s in the UK. It was initially developed as a more experimental and underground offshoot of 2-step garage, a genre that was itself a descendant of UK house music. Like 2-step garage, dubstep is characterized by its use of breakbeats, but it features a heavier bass sound and often incorporates elements of grime, dub, and drum and bass.
The Americanization of Dubstep
The Americanization of Dubstep can be traced back to 2010, when the genre began to gain popularity in the United States. Skrillex, an American DJ and producer, is credited with bringing dubstep to a mainstream audience with his hits “Scary Monsters and Nice Sprites” and “Bangarang.” Since then, dubstep has been featured in a number of commercials and advertising campaigns.
Dubstep’s appeal lies in its heavy bass and dark, sombre tone. This dark, brooding sound is perfect for creating an atmosphere of suspense or fear. It’s no wonder that dubstep has been used in a number of horror movies, including “The Blair Witch Project” (1999), “Paranormal Activity” (2007) and “The Conjuring” (2013).
While some purists may decry the Americanization of dubstep, there’s no denying that the genre has found a home in the United States. Thanks to producers like Skrillex, dubstep is here to stay.
The Appeal of Dubstep
Dubstep music has become increasingly popular in commercials and advertising over the past few years. There are a few reasons for this. Dubstep is often seen as a more modern and edgy genre of music that can help to attract a younger audience. It is also very versatile and can be used in a variety of different settings.
The Catchiness of the Beat
When it comes to dubstep music, the catchiness of the beat is one of the most appealing aspects. This is what makes it perfect for use in commercials and advertising. It’s also why so many people enjoy listening to dubstep, even if they don’t necessarily love all of the other genres that fall under the electronic umbrella.
The Energetic Feel
Dubstep has an energetic feel that can add excitement to a commercial or ad. The fast pace and heavy bass can add a sense of urgency, while the softer moments can provide a sense of reprieve or relief. This type of music can also be used to contrast two different situations, such as the chaos of a cityscape with the tranquility of nature.
Dubstep in Commercials and Advertising
Dubstep music has become increasingly popular in commercials and advertising in recent years. But what is the appeal? Why are brands and businesses using dubstep music to advertise their products and services? In this article, we’ll take a look at the appeal of dubstep music and how it can be used effectively in commercials and advertising.
Why It Works
Think about the last time you went to a club. The music is thumping, the lights are flashing, and everyone is moving. It’s an exhilarating experience. Now, imagine that same club, but with slower, more chilled out music. It just wouldn’t have the same appeal, would it?
The same can be said for commercials and advertising. In a world where people are constantly bombarded with messages, companies need to find a way to cut through the noise and grab attention. And what better way to do that than with upbeat, adrenaline-pumping music?
Dubstep has become increasingly popular in commercials and advertising over the past few years because it is the perfect blend of energy and excitement. It gets people’s hearts racing and their feet tapping, making it the perfect choice for businesses that want to capture attention and create a memorable brand identity.
Notable Examples
In recent years, dubstep has become increasingly popular in mainstream commercials and advertising. Some notable examples include:
-The 2013 Nissan Altima commercial, which featured the song “Alive” by Krewella.
-The 2012 Mercedes-Benz C-Class commercial, which featured the song “In for the Kill” by La Roux.
-The Beats by Dre “Wireless” commercial, which featured the song “I Need Air” by Magnetic Man ft. Angela Hunte.
Dubstep’s popularity in advertising is likely due to its edgy, modern sound that can add an element of excitement to a product or brand. Additionally, dubstep’s heavy bass and rhythm can create a sense of energy and movement, making it an ideal choice for car commercials and other ads that seek to convey a sense of motion and excitement.
Conclusion
In conclusion, dubstep music in commercials and advertising is popular because it is seen as new, fresh, and exciting. It also has a wide appeal to different age groups and demographics. While some people may not like the sound of dubstep, it cannot be denied that it is effective in getting people’s attention and making a lasting impression.
