This Label Partnered With Atlantic Records to Bring Southern Soul Music to Mainstream America

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Contributors: Andranick Tanguiane, Fred Lerdahl,

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If you’re a fan of southern soul music, then you’ll be excited to hear that This Label has partnered with Atlantic Records to bring this genre of music to mainstream America. This is a huge accomplishment for both This Label and Atlantic Records, and we can’t wait to see what they have in store for us next.

Atlantic Records and Stax Records

Stax Records, an American record label founded in 1957, was renowned for its southern soul music. The label partnered with Atlantic Records in the 1960s, which helped to bring southern soul music to mainstream America. This article will discuss the partnership between Atlantic Records and Stax Records and its impact on southern soul music.

The relationship between Atlantic Records and Stax Records

In the early 1960s, Southern soul music was beginning to gain popularity in mainstream America. Atlantic Records saw the potential in this new genre and partnered with Stax Records, a small label based in Memphis, Tennessee, to help bring Southern soul music to the masses.

The partnership between Atlantic and Stax was a success, and artists like Otis Redding, Sam and Dave, and Wilson Pickett found widespread success with their records. The relationship between the two labels continued until 1968, when financial difficulties caused Stax to sever ties with Atlantic.

Despite the end of their partnership, Atlantic and Stax maintained a close relationship, with Atlantic releasing several of Stax’s most successful records in the years that followed. In recent years, the two labels have even collaborated on reissues and box sets of classic Southern soul albums.

The impact of Atlantic Records on Stax Records

In the late 1950’s, Atlantic Records was looking to expand their business by signing new talent and striking up partnerships with other labels. One of their most successful partnerships was with Stax Records, a small southern soul label based in Memphis, TN. The partnership between Atlantic and Stax would go on to have a huge impact on the music industry, helping to bring southern soul music to mainstream America.

Stax Records was founded in 1957 by brothers Jim Stewart and Estelle Axton. The label got its start recording local talent in the Memphis area, including Rufus Thomas, Carla Thomas, and Otis Redding. In 1961, Atlantic Records struck up a distribution deal with Stax, which helped to put the small label on the map.

The partnership between Atlantic and Stax proved to be very fruitful, with hit records such as Redding’s “(Sittin’ On) The Dock of the Bay” and Sam & Dave’s “Soul Man” becoming massive hits. The success of these records helped to bring southern soul music to a wider audience, and cemented Atlantic and Stax as two of the most important labels in the industry.

While the partnership between Atlantic and Stax would eventually come to an end in 1968, the impact that it had on both labels was huge. Together, they helped to change the landscape of popular music and bring southern soul music to mainstream America.

The Music of Stax Records

Stax Records was an American record label, based in Memphis, Tennessee, founded in 1957 by Jim Stewart and Estelle Axton. It was renowned for its 1965–75 output of soul music, and featured several popular singers and musicians, including Isaac Hayes, Otis Redding, Al Green, and The Staples Singers.

The sound of Stax Records

Formed in 1957, Stax Records was a record label that was based in Memphis, Tennessee. The label was originally started as a way to bring southern soul music to a wider audience, and it quickly became known for its unique sound. Over the years, the label released some of the most iconic soul and R&B records of all time, including classics by Otis Redding, Sam & Dave, and Isaac Hayes.

While the sound of Stax Records was always unique, it underwent something of a change in the late 1960s when the label partnered with Atlantic Records. This partnership allowed Stax to reach a much wider audience, and it helped to make southern soul music more popular than ever before. The sound of Stax Records continued to evolve over the years, but it always retained its roots in southern soul music.

The artists of Stax Records

The artists of Stax Records were some of the most influential musicians of the 20th century. They helped to shaped the sound of Southern soul music and brought it to mainstream America. The Stax sound was a unique blend of R&B, gospel, and pop that was unlike anything else that was being produced at the time.

The roster of Stax artists included Otis Redding, Sam & Dave, Booker T. & the MGs, Isaac Hayes, and many others. These artists created some of the most timeless soul music ever recorded, and their influence can still be heard in today’s music.

The Legacy of Stax Records

Founded in 1957, Stax Records was responsible for creating some of the most influential music of the 20th century. The Memphis-based label was known for its gritty, soulful sound that came to be known as “Southern Soul.” The label’s roster included legends like Otis Redding, Booker T. & the M.G.’s, and Isaac Hayes.

The influence of Stax Records on American music

Stax Records was a record label based in Memphis, Tennessee, that was active between 1957 and 1975. The label was founded by Jim Stewart and Estelle Axton, and it featured a number of influential artists in the genres of soul, R&B, and blues. Over the years, Stax achieved considerable commercial success and critical acclaim, both in the United States and internationally.

The most famous artist associated with Stax is undoubtedly Otis Redding, who recorded such classics as “(Sittin’ On) The Dock of the Bay” and “Respect” at the label’s famous studio, known as “Soulsville U.S.A.” Other notable Stax artists include Isaac Hayes, Booker T. & the M.G.’s, Sam & Dave, Johnnie Taylor, The Staples Singers, Carla Thomas, and William Bell.

The impact of Stax Records on American music cannot be overstated. The label helped to popularize soul music and bring it into the mainstream consciousness. In addition, Stax artists were some of the first to cross over into the pop charts with songs that appealed to a wide range of listeners. The legacy of Stax Records continues to this day; its importance in the history of American music is undeniable.

The influence of Stax Records on the world of music

While the Beatles and Rolling Stones were ruling the charts in Britain, a very different sound was coming out of the United States – one that would eventually have a huge impact on popular music around the world. This sound was southern soul, and it was being created by a small record label in Memphis, Tennessee called Stax Records.

Stax Records was founded in 1957 by two brothers, Jim Stewart and Estelle Axton. The label initially focused on country music, but soon began releasing recordings by African American artists such as Booker T. & the MGs, Sam & Dave, and Otis Redding. These artists found mainstream success with hits like “Green Onions,” “Soul Man,” and “(Sittin’ On) The Dock of the Bay.”

In 1968, Stax entered into a partnership with Atlantic Records, which helped to bring southern soul to a wider audience. Over the next few years, Stax released groundbreaking albums by Isaac Hayes, The Staples Singers, and other artists that would go on to have a major impact on R&B, funk, and hip hop.

Today, the legacy of Stax Records can be heard in the work of contemporary artists like Kendrick Lamar, Outkast, and Justin Timberlake – all of whom have cited the label as an influence.

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